The Texas Heart Institute at Baylor College of Medicine

Bringing innovations in cardiovascular health and research to life. Advocating for better heart health. Lead strategic communications for one of the world’s most recognized cardiovascular institutions. I direct brand, corporate communications, and public affairs strategies to elevate THI’s global reputation in cardiovascular research and care. Highlights include:

• Led global communications for the first-in-human implantation of the BiVACOR Total Artificial Heart, securing worldwide media coverage and positioning THI as a leader in medical innovation.
• Directed strategic communications during THI’s integration with Baylor College of Medicine, guiding messaging, donor engagement, and external visibility through a historic brand transition.
• Partner closely with physicians, surgeons, and scientists to translate complex medical advances into compelling stories that build trust, attract philanthropy, and expand THI’s influence in cardiovascular health.
Bringing innovations in cardiovascular health and research to life. Advocating for better heart health. Lead strategic communications for one of the world’s most recognized cardiovascular institutions. I direct brand, corporate communications, and public affairs strategies to elevate THI’s global reputation in cardiovascular research and care. Highlights include: • Led global communications for the first-in-human implantation of the BiVACOR Total Artificial Heart, securing worldwide media coverage and positioning THI as a leader in medical innovation. • Directed strategic communications during THI’s integration with Baylor College of Medicine, guiding messaging, donor engagement, and external visibility through a historic brand transition. • Partner closely with physicians, surgeons, and scientists to translate complex medical advances into compelling stories that build trust, attract philanthropy, and expand THI’s influence in cardiovascular health.

Blink Charging

Latham & Watkins

• Develop and implement creative B2B communications strategies that protect, enhance, and build the firm’s brand nationally/globally
• Secured strategic tier-one media placement for firm and practices
• Developed internal communications strategies, prepared and distributed press releases, thought leadership content and by-lined articles

Developed and grew the communications office for the Los Angeles region, the second largest region for the Red Cross, while telling its story in LA and around the country.

• Coordinated and managed crisis communication strategies, pre-emptive and responsive, and working with key leadership on messaging
• Successfully designed, budgeted, and implemented marketing and advertising strategies and campaigns
• Developed and implemented B2B and B2C digital communications and marketing strategies to promote brand, services, and programs

Responsible for corporate communications in the creation and implementation of public relations and communications strategies as they relate to promoting and positioning the organization.

• Supervised a staff of ten employees to developed and executed state-wide marcom strategic plans, increasing program awareness by 20% over two-year program
• Designed and launched re-brand strategy and creative
• Engineered and implemented internal communications strategies and programs for B2C facing audience

Developed and implemented high-level communication strategies for some of California’s landmark environmental programs:

• In coordination with executive director and board members, created internal & external strategy development
• Provided strategic counsel to executive team and board members on communication needs and challenges including crisis communications and change management

Following the globally watched and scrutinized recall election:

• Initiated the successful migration of the constituent response team to a new administration to monitor and respond to record breaking correspondence levels
• Governor’s Office liaison and communications with public inquiries

As part of the successful team that lead the campaign to elected candidate Arnold Schwarzenegger:

• Managed and oversaw volunteer staff and campaign office operations
• Developed communications on proposed policy papers, and provided internal campaign communications

San Diego based public affairs and public relations firm:

• Provided successful client public and community strategic planning
• Developed media relations plans and training for executive level clients

San Diego based public affairs and public relations firm:

• Managed operations and staff of for all public relations and government affairs clients
• Led community/civic relations activities; attended community and government hosted events

• Developed County resolutions on energy and electricity usage; utility policy and practices including policy and communications on energy conservation throughout County facilities and solar energy development policy
• Acted as Chair of Regional Delegates Energy Solutions Team devoted to bringing together practices and ideas from all regional government, utilities, and association offices

• Drafted speeches for Mayor regarding issues on regional energy / electricity solutions, land-use and community planning
• Instrumental in public outreach on San Diego energy crisis including organizing and implementing town hall meetings on electricity issue to reduce energy prices in region

Overall restaurant management including all marketing functions. Created promotions and advertising campaigns that delivered an increase in tickets.